Mindcraft is an annual showcase of Danish design that takes place in Milan during the design week. Previously located in the Ventura Lambrate district, for 2015 the show has moved to a new venue – Chiostro Minore di San Simpliciano, a historic religious cloister in the Brera district of the city.
This year's curators, Danish and Italian design duo Stine Gam and Enrico Fratesi, have covered the floor of the courtyard in the middle of the cloister with mirrors supported on a temporary platform.
The pair commissioned 14 designers and artists to create new pieces for the exhibition on the theme "In Between". These are housed inside black metal cages on top of the mirrored floor or hung from temporary supports in the covered walkways that wrap around the space.
“We chose the theme “In Between” because it reflects the fact that Danish craftspeople and designers work in a field of tension in between mind and craft. This exhibition covers the full range of that span, including fully developed ideas, conceptual qualities and sublime artistic and technical accomplishments, coupled with a unique understanding of the materials,” explained the Danish-Italian design duo.
Credits Jeppe Gudmundsen
As every year, Milan Design Week is an excellent showcase for emerging designers. This year one of the most interesting things that I saw was the Body Language exhibition of Dutch Invertuals.
Dutch Invertuals is a group of designers who are expanding the limits in their profession. Designers with different backgrounds, but with one thing in common: experiment is principal. After five successive years of presenting their work at the Salone del Mobile, the design-collective is becoming an esteemed regular, turning their exhibition at O’ into a well-known hotspot. Within the context of the future way of life the designers explore the esthetics and complexities of an increasingly virtual world. Technology is becoming invisible. The in-tactile world is gaining ground in the understanding of who we are. While physical objects lose function, forms are freed, orphaned and adopted. What is left are merely bodies reflecting our identities. All this requires a renegotiation of the space around us and it’s effects on being human. Generations to come will refer to the past as primitive. This exhibition is an exploration that reflects, moves, shines and glows. Crafting materials with character rather than function. Flirting with new esthetics and usabilities. At the same time they cultivate the presence of a new kind of language: BODY LANGUAGE.